Concept projectVehicle appraisal
Website concept for
a vehicle appraiser
A design by Kulimo for a vehicle appraiser in Berlin: the hero says in one sentence who helps here and where, the services are ready as tiles, and before-and-after images show how damage is documented. A contact form leads straight to the report.
No obligation15 minutesReply by email or call
Starting point
After an accident
clarity counts.
Anyone looking for an appraiser after an accident is under pressure: what needs to be done, what does it cost, and how quickly can someone come? Many appraiser websites answer these questions only after a lot of scrolling.
The design puts the answers up front: the hero names the service and the area, tiles lead to accident reports, valuations and technical reports, and a contact form is reachable from every page. Replacement cars complement the offer. In the concept a phone button and WhatsApp add further ways to get in touch.
Service and area
“Für ganz Berlin und Umland” is right in the hero.
Services as tiles
Every type of report has a tile of its own with an image.
Before and after
Image pairs show how damage is documented.
Quick contact
“Wir helfen Ihnen sofort weiter” with a form.
In detail
The design
in detail.
Specification
- View
- Services
- Device
- Desktop
Feature 01
Reports
at a glance
Six cards with icons present the types of report, among them accident reports, technical reports and consulting. A photo of a sports car in the workshop sets the tone.
Specification
- View
- Damage documentation
- Device
- Laptop
Feature 02
Before-and-after
documentation
A damaged and a repaired vehicle stand side by side. Below, image tiles explain which details a report records.
Specification
- View
- Rental
- Device
- Laptop
Feature 03
Replacement cars
& rental
A grid shows the available vehicles with model names. Anyone who needs a report after an accident also finds a replacement car right away.
Specification
- View
- Services
- Device
- Smartphone
Feature 04
Services
on mobile
On the smartphone the services become a grid of image tiles with short descriptions – easy to read even at the scene of an accident.
The solution
One design,
three jobs.
Each layer answers a question that comes up after damage.
Orient
One clear sentence on service and area in the hero.
Effect
Know right away you are in the right place
Show expertise
Service tiles, a vehicle diagram and before-and-after documentation.
Effect
Trust through transparency
Trigger contact
Contact form and replacement cars on the same website.
Effect
Help from one source
Does someone after an accident find what they need on your website right away? We will show you in 15 minutes.
Request an intro callFine-tuning
Details that carry
the design.
The character of the page comes from a few elements that are repeated consistently.
A clear headline
“Kfz-Gutachter für ganz Berlin und Umland!” names service and area.
Blue and white
Dark blue type on white looks factual and trustworthy.
Vehicle diagram
A labelled vehicle image explains the inspection points.
Berlin in the picture
“Entdecken Sie sorgenfreie Mobilität.” sits above a Berlin street scene.
Dark contact section
Gold on dark highlights “Wir helfen Ihnen sofort weiter”.
Two buttons
On mobile two buttons lead to feedback and contact.
Process
From idea to
finished design.
In four steps, with one clear question per phase.
Phase 01
UI/UX strategy
The starting point was the questions of someone after an accident: what to do, who helps, how fast?
Phase 02
Information architecture
Services as tiles, damage documentation and rental as sections of their own.
Phase 03
Interface design
Factual blue and white, a dark contact section and many vehicle photos.
Phase 04
Contact
A contact form on every page, complemented by phone and WhatsApp in the concept.
Scope of work
What the concept
includes.
A design for the website of a vehicle appraiser – from the hero to the contact form.
- UX concept and page structure
- Interface design in blue and white
- Hero with service and area
- Service tiles for every type of report
- Before-and-after damage documentation
- Replacement cars and rental
- Contact form
- Layout for desktop, laptop & smartphone
FAQ
Frequently asked questions
How much does a website for a vehicle appraiser cost?
The investment depends on the scope: number of service pages, imagery and rental section. Kulimo develops custom concepts and gives you a clear budget range in the intro call.
What should be on a vehicle appraiser’s website?
Services, service area, how a report works and a quick way to get in touch. In the design service and area are right in the hero.
Is a before-and-after gallery worthwhile for appraisers?
Yes, because it shows how carefully damage is documented. In the design the damaged and the repaired vehicle stand side by side.
What is a concept project at Kulimo?
A design without a client commission that shows what a website for an industry can look like. For your business we develop the concept based on your services, images and goals.
More references
More from the automotive sector.
Smart repair
Smart repair & paint service
Car dealer
Used car dealer
Vehicle service & parking
BER Clean
Car care
Car care
Service
Web design for automotive businesses
Services, process and pricing for your company website at a glance.
Your project
Your customers deserve
quick answers.
In a free 15-minute intro call we clarify scope, timeline and investment. Afterwards you know exactly what your website needs.
- No obligation
- 15-minute call
- GDPR-compliant